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July
2010 Update, and HOW YOU CAN
HELP!
Detailed Report
We
are very excited to provide you an update on the activities of Semillas
Para el Futuro in the community of Chocolá, Guatemala and our reasons
for seeking contributions. We are really beginning to see the
cumulative effects of our efforts over the past few years and believe
our process is creating a new multi-faceted approach to community
development in poor rural areas.
To continue this innovative approach, we need to raise $50,000 a year
to carry our programs forward two to four years, to achieve
sustainability – that is, the point when the community can move forward
without us. Although Semillas Para el Futuro is a registered NGO in
Guatemala, all funding support is tax deductible in the US through our
501c3, Southern Maya Project for Archaeology and Community (SMPAC).
Chocola is a small indigenous coffee-growing community on the Pacific
piedmont of Guatemala. The community has strong natural, historical and
human resource assets, but its desire for economic, institutional and
social re-development and reform is frustrated by government policies
that deny education, self-governance and financial assistance to the
populace.
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 Why Chocola? A town of
13,000, Chocola has no municipal government and does not appear on
maps. It is in Guatemala's South Coast, an area often neglected in
favor of the more glamorous highlands. But Chocola has four important
assets and with help, the people of Chocola can create a better future.
1.
Natural
assets:
Chocola has an abundance of natural resources that make it ideal for
profitable agricultural reform: the richest soils in Guatemala,
according to university studies and, because it is on a piedmont slope,
it has two climatic zones that multiply the variety of crops that can
be grown, but which include both cacao and coffee, a wide range of
native hardwood trees, bamboo, citrus and other fruits, as well as
vegetables. It receives an abundance of rainfall and has two rivers on
its flanks and many small springs.
2.
Historical assets:
Chocola has been continually inhabited for more than 4,000 years and
the present day village sits atop of one of the most important
pre-classic Maya cities. Additionally, it is filled with historic
buildings and coffee plantation processing facilities that date to the
industrial revolution in Guatemala in the 1890s. The Guatemalan
Ministry of Culture has confirmed the importance of both sites and is
seeking funds to begin research of the Maya site and restoration of the
Industrial History site. Both could become tourist income industries
for the town.
3.
Human Resources:
Men are especially enthusiastic about learning new farming practices
and investing in agriculture reform since agriculture is their
traditional role. Women and youth have been under-utilized resources,
but recently both our reading/library and family nutrition programs
have opened a gateway for women and young people to participate and
develop leadership.
4.
Desire:
Chocola people have a strong desire to win on their own, yet recognize
that to do so, they need training. This attitude has resulted in
“accompaniment” becoming a central element in Semillas programs,
implemented in a way that fosters teamwork, information transfer and
success. (return
to summary )
 Four years ago
Semillas Para el Futuro began an innovative method of trying to help
this village create a better life for itself – a new model for
community development. Our plan was to start by approaching the
community with open minds, listening to their needs and dreams, working
to build mutual confidence and respect, and awakening them to
possibilities and options. We explained that our role would be to act
as advisors and to connect them with other groups or agencies that
would bring to Chocola the opportunities for the training and support
that they requested.
As we worked with Guatemala business people, government agencies and
other NGOs, it was recognized that this overall strategy represented a
new model for community development and that Semillas’ work with
Chocola could become a demonstration project for the region to: (a)
reinvent the economic model and (b) provide requisite training and
accompaniment to help the community revitalize itself and achieve
greater prosperity. A longer-term goal is for Chocola to serve as an
education center for the region to export its newly acquired know-how
to other communities in the area. (return to summary )
During
the first two years we focused on the “due
diligence” process of
identifying goals, community resources, potential leaders, supportive
community institutions and barriers to development, and on building
relationships of mutual trust and respect. At the same time, we have
adopted practical definition of the concept of sustainability.
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 For our purposes,
sustainable means that the community participants are in control of the
program or project and have developed the means and the will to
continue it into the future, allowing the assistance and support from
Semillas to decrease and eventually end. Of course, each program also
intends to achieve sustainability in terms of its ecological impact and
its economic success.
The reason our idea of sustainability is so important is that this word
has been used ad nauseum by NGOs to raise money for “projects” that are
heart-felt, but which actually have no hope of becoming
self-sustainable. Evidence of this may be seen in the plethora of
broken and abandoned NGO programs throughout Guatemala which ran only
so long as external money “sustained” them. As soon as the NGO left,
the program sputtered and died. Failures often trace to NGOs that
provide direct grants and volunteers to projects, but fail to put equal
effort and thought into the human resource development which is
critical to empowering the participants to run the program themselves.
The NGOs leave, satisfied they did their best, and the community is
left with something they are not ready to keep alive.
In working to make sure that what we do in Chocola is sustainable, we
embrace these principles for projects we support: (a) if economic in
nature, they must strive toward the goal of paying their own way within
three to four years of start-up, (b) they must benefit the community
through job creation and/or tangible social and educational outcomes,
(c) they must provide participants and their families with success and
advancement to ensure continued participation and (d) they must include
appropriate and consistent training and accompaniment. Further, we only
support programs in which participants invest some of their own money,
resources and sweat equity, so that they have something of their own to
lose other than just another NGO’s money.
At the same time, we recognize the need for seed resources and cash to
help programs get started. We deploy these resources in the following
ways:
(a)
“Buy-in” activities: help the
community identify programs they want and can do, before launching
activities.
(b) Provide business and leadership training to help project leaders
learn both the skills they need and how to work together for common
goals.
(c) Bring needed technical training, including added-value methods to
increase returns to participants.
(d) Help build market connections within and beyond their communities
which generate earned revenue sufficient to support the program.
We start with programs that are comfortable for people and which draw
on existing knowledge and skills and then expand from there. In Chocola
this has generally meant agriculture for the men and home-based cottage
industries or small retail businesses for women and young people. We
support nothing that smacks of welfare or charity. Participants must
invest some cash if possible, and much sweat equity. We help them
create open policy and management structures which they control, and
they must embrace the goal of becoming self-sustaining -- not forever
looking for external support. (return
to summary )
In 2009 we began moving into
the second general phase: on-the-ground
projects which demonstrate the power of teamwork in achieving common
goals. Four core project areas have been identified: Agriculture Reform, Food Security and Nutrition, Community Learning,
and Historical Tourism.
Each area has at least one flagship project in which we and members of
the community are participating and through which participant families
can meet attainable goals and achieve greater confidence and
determination – skills and attitudes which they can carry them into a
better future.
Agriculture Reform:
With the help of agronomists and agribusiness experts, Semillas focuses
on crop diversification and intercropping to increase the variety and
productivity of agriculture, and added-value strategies and better
post-crop marketing to ensure better economic results. Growing coffee
has been traditional in Chocola since it was the center of a huge
German-owned company farm or finca in the 1890s. However, a variety of
international and local market forces make it critical that farmers
learn not to rely solely on coffee and Chocola’s lower elevations are
ideal for growing high quality cacao beans. In 2009 we initiated our
first crop diversification program to teach farmers how to transition
from coffee to cacao without loss of income during the three years
required for cacao trees to mature.
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 Phase I of the Cacao program included training in layout
and implementation of
intercropped fields; germinating over 2000 cacao seedlings from
selected genetic stock; distribution and planting of cacao and
shade/crop trees, and grafting producing stock onto the young cacao
trees. The cacao growers
group (Cacao Pioneers of Chocola) will harvest their first crop in
2012. Our partners in this phase have been the Riester Conservation
Foundation, the Rain Forest Alliance, and FundaSistemas, a Guatemalan
NGO. (return
to summary )
Phase Two of
this program needs additional funding:
- $5,000/yr for three
years to
continue planting to reach sufficient production for the Pioneers to
meet minimum tonnage and quality requirements for exportation.
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 Cacao tree
planting is phased and integrated with native hardwood trees (Teak,
Mahogany, Cedar, Palo Blanco etc) provide shade. These shade trees
become hardwood products for sale and help diversify the canopy for
migratory birds. The group has planted 10,000 trees to date and needs
to double that number. They now operate their own nurseries to
germinate cacao trees with carefully selected genetics and have trained
local people as experts in grafting. (return
to summary )
- $5,000/yr for
three years to
provide on-going training and accompaniment, including in marketing. On
the market side we have good provisional understandings with chocolate
manufacturers in the United States and Mitsubishi Exportation Guatemala
to help us get product to market and pay the farmers fair prices for
their labors.
- $30,000 is
needed during 2011
to build a cacao “beneficio” for post-harvest fermenting, drying and
bagging the cacao for exportation, all of which add value to the crop.
This could be a loan to growers, to be paid back over 10 years.
- $2,000 for
legal services to
fund the creation of a business organization and to protect the unique
branding opportunity represented by “Chocola Chocolate.” (return
to summary )
Today there
is a coffee cooperative of roughly
500
families, but they
are going broke growing coffee. We are currently exploring ways to
provide technical support to farmers whose fields are in higher
elevations which produce better quality coffee, and where continued
growing can be profitable.
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 Chocola's coffee farmers need modern
farming techniques, business training and better genetic material, as
well as better post-harvest practices, in order to produce a crop that
fetches a higher price. Most of this will be supplied by partnerships
with Guatemalan industry groups and NGOs such as AGEXPORT or ANACAFE
and a nearby agricultural university, but for Semillas there are two
critical additional needs:
- Basic
business training for
both producers and the officials of the existing coffee cooperative, at
a cost of roughly $6,000 per year, and
- Appropriate
renovation or
replacement of existing processing facilities. The preliminary budget
for the most necessary items is $10,000 for each of the coming two
years. (return
to summary )
Food Security
and
Nutrition:
after feasibility testing in 2009, we launched “Huertas Familiares”
(Family Gardens) in the first quarter of 2010. It is successful both as
regards participation and management organization – thirty-eight
families have formed the Garden Association and are now using organic
methods to grow vegetables for household consumption and potential
sale.
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 As the Family Gardens program continues to expand
throughout Chocola,
the variety of locally grown
vegetables will increase dramatically. Huertas Familiares has received
invaluable in-kind support from Guatemalan companies providing the
initial seeds, seedlings, organic fertilizers and organic pesticides.
The participant families provide materials to build the protection
needed from chickens, dogs and rain, as well as all the land and all
the labor. Their Garden Association instituted a small inscription fee
and a small fee for each training class they attend, and with the
proceeds they are buying the seeds needed to grow seedlings for
on-going planting
and expansion of the program to new families. (return
to summary )
- A core
element in the success
of this program is the consistent schedule of training and coaching
support from the program manager, an agronomist formerly with the
Guatemalan Department of Agriculture outreach programs, along with a
university practicum student. A total of $14,000 is needed to continue
funding the program through the end 2011.
Community
Learning:
The education system in Guatemala has many faults and these are most
evident in the poor and rural areas. NGOs such as Semillas must be
creative in supporting youth and adult education programs that teach
leadership, love of learning and problem-solving skills, and which
provide information resources residents can draw upon for ideas and
technical information. Semillas partners with the Riecken Foundation (www.Riecken.org),
which focuses on turning static community libraries (more like “jails
for books”) into open centers of learning for all ages. There are now
approximately 50 Chocola children and their families active in the
weekly Children’s Story Hour alone.
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 The Chocola
community provides a large and very suitable restored 1890 building for
the library, and pays the salary of a secretary/librarian and all
building utilities. Semillas began funding Riecken’s activities in the
fall of 2009. The Riecken team has recruited and provided organizational
training to a local Library Committee. Committee members and volunteers
have been trained to implement programs such as application of the
Dewey Decimal System to the collection, reading stimulation, and
liberalized lending practices. Riecken staff and Semillas members are
culling and rebuilding book collection. (return
to summary )
- This
successful program is
moving into phase two and the Riecken team recommends hiring a local
young woman
whom they have trained, to support and promote the library program,
thus
shifting more responsibility to local control.
- The annual
cost to Semillas
for this program the Riecken program, including the local Library
Promotor, is $14,200. The program will become self-funding through
fees, community programs and development of local support, and as the
cost of guidance and support from the Riecken team decreases over time.
- We also seek a sponsor for
bringing internet service to Chocola in the library, and making it
available to anyone. The sponsor cost would be $1,500 for initial
installation. The community will fund the monthly connection and
maintenance fees. We already have five donated laptop computers to
support this plan.
Many children in
Guatemala fail to do well in their
first year of
school because they are poorly prepared. We will be working in the
coming months to help another NGO, “Let’s Be Ready” (www.letsbeready.org),
bring its pre-school program to Chocola.
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 Let’s Be Ready’s
program is very clever: it seeks out unemployed teachers with an
entrepreneurial spirit, provides them training in the latest pre-school
education techniques, and pays their salary. The teacher is responsible
to find a suitable location in his or her community, gather students,
and of course, teach the little ones. In addition to paying the
teacher, Let’s be Ready provides books and other educational materials
for each school, along with on-going visits, monitoring and training.
(return
to summary )
In addition,
the need for basic
leadership
training and other forms of adult education
directed at the social fabric is very great in Chocola.
At the request of two major organizations in the community, Semillas
began a workshop series on community leadership and how organizations
function in January of 2010. The workshops are designed to help leaders
of these and other groups in Chocola better understand how their
organizations should and can function, how to reduce division and
disengagement, and how to work together to toward common goals that are
important to the entire community.
- The current leadership
workshops are provided by a Guatemalan graduate student, the first in
his family history to realize the dream of higher education. His work
is funded through mid-September of 2010.
- Additional phases are needed
to provide continuity and reinforcement throughout 2011 and 2012, at a
cost of approximately $6,000 per year.
Historical
Tourism:
Chocola is extremely fortunate to have two important historical assets:
(a) a huge and largely unexplored pre-Classic Maya site beneath its
feet, and (b) the headquarters and processing buildings of what was
during the late 19th and much of the 20th century the largest coffee
plantation in Central America. Both could be world-class tourist
attractions, especially in the increasingly popular format, Community
Tourism.
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Under the leadership of the
Guatemalan Ministry of Culture, a Master Plan has been drafted
regarding the industrial site, Finca Chocola. We continue to pursue
completion of the Community Tourism section of this plan, which will be
designed by the Guatemalan Institute of Tourism in cooperation with the
History Commission of Chocola. - Agencies of the Guatemalan
government will put some funds into repairs needed to protect the
buildings from deterioration caused by the rains and humidity, but we
anticipate that both these short-term repairs and the longer term
restoration will need funding from outside sources. Semillas has
donated lumber and other materials to help in that work.
- As implementation begins, so
will the need for training and support of local people in many areas,
including carpentry and other construction skills, as well as the
business of community tourism.
- Although we do not have
budgets for the restoration of the German coffee beneficio and other
historic German buildings, a preliminary Ministry estimate is about 1.2
million dollars U.S.
- The ancient pre-Classic Maya
site is believed by some experts to be perhaps the site at which the
Maya system of time took shape, along with the glyphic system of
writing. (return
to summary)
For a variety
of political and social reasons, the investigation of the
Maya site will not begin until a good start has been made on the
Industrial Archaeology site and the benefits of Community Tourism can
be felt in Chocola. Decisions on developing these historical assets are
largely in the hands of government agencies. Thus, no budget is
available for the Historical Tourism
area but we have commitments for materials and carpentry instructors to
begin the process of restoration training in 2011.
Many people in the world have lately focused on the Maya system of time
and the fact that one major cycle of the “Long Count” is due to end in
December of 2012. However, rather than being the “end of the world,”
this date is more properly conceived of in Maya thinking as the
beginning of a new cycle. And it is a convenient marker for us – a time
when, with the help of our program partners and a generous team of
donors, the community of Chocola will be well on its way to a
self-determined, positive, healthy and productive future.
Heading into 2013, Semillas can continue as friends and advisors, but
we believe our fundamental work will be done. Most important, the
program being pursued in Chocola can become an economic and leadership
development model for the Pacific piedmont region of Guatemala, a model
in which Chocola can play an important role as an educational center,
exporting its know-how about what works and what does not work, to
surrounding communities and international NGOs.
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» HOW YOU CAN
HELP
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